Who asks on Reddit
Builders and teams compare models, wrappers, agents and workflow tools every single week, asking which one actually holds up outside a demo. The same job-to-be-done comes back every month as models change.
Because they are asking peers rather than filling out a vendor form, they share the real constraints that matter: what they tried before, why it failed, and what would make them switch today.
Where the buyers hang out
AI subreddits move fast, and vertical communities (writing, coding, legal, sales, design) are full of people asking which AI tool works for their specific job. Freshness matters here more than anywhere else.
When you paste your URL into Relead, it picks the communities that match your specific product and reads their promotion rules so you know which ones allow links, which allow plain mentions, and which require pure advice.
Phrases that signal buying intent
In AI startups, the best leads rarely look like a formal RFP. They look like a frustrated question or a comparison thread:
- Is there an AI tool for [task] that actually works on real documents?
- What are you using instead of [tool] now that they changed their credit limits?
- Best way to turn [input] into [output] without writing custom prompts all day?
- Which AI note-taker or assistant is safe to use with client calls?
What a good reply looks like
Hype is cheap in AI communities and readers have been burned by vapourware. Give a concrete output example, state your pricing model (flat vs credits), and be upfront about where the model still needs a human check.
Relead reads the post and the top comments already on the thread before drafting your reply, so your answer addresses the author's exact setup instead of repeating generic advice.
What Relead runs for you every week
Once your project is active, Relead sweeps your subreddits twice a day for new buyer threads, ranks them from 50 to 99 for intent, and drafts a rule-safe reply for each one. It also schedules two or three original post drafts a week on random days so you build a steady reputation in AI startups communities.